1. The People's 2009 Pinot Noir

The design for this label is a bold and simple statement — I think this is definitely a wine for the "people." There is nothing pretentious about this label; the relaxed, handwritten font gives you only the information you need. The truck illustration depicts a part of the winemaking process, but for the average consumer, it could also be seen as a symbol of everyday life. This is definitely a design that will catch your eye when you're browsing in your local wine store. (HB)